I believesport can make the world a better place.business decisions need to be data-driven.learning should be fun.

My mission is to contribute high-quality, high-impact research and consulting, to help organizations and individuals achieve competitive advantages in their industry. In class, I teach theories and skills preparing future leaders to succeed in their career by making strategic and ethical decisions.

#SPORTSBIZ

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Entrepreneur

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MY VIEW OF THE WORLD

The social media value of student athletes

Ph.D. Student Position in Sport Business at Temple University

BIAS AND SPORT BETTING: WHY YOU CAN’T ALWAYS COUNT ON YOUR FAVORITE TEAM

Open Rank Tenure-Track Faculty Positions in Sport and Recreation Management

Comments on the Philadelphia 76ers Innovation Lab

Built to Last: Relationship Quality Management for Season Ticket Holders

The influence of brand contribution on the relationship between service brand alliances and their parent brands

The influence of advertising appeals on consumer perceptions of athlete endorser brand image

New brands: Contextual differences and development of brand associations over time

Do Not Bet on Your Favourite Football Team: The Influence of Fan Identity-based Biases and Sport Context Knowledge on Game Prediction Accuracy

Recent Comments

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    Thilo Kunkel, Ph.D. @ThiloKunkel

    Great to see my research and expert opinion on #studentathletes name, image, and likeness #NIL gain attention in mainstream media.
    Thanks to co-authors @BradleyJBaker @DrTab3 @Jason_Doyle1 & support @TempleSTHM @SIRCTemple @foxschool @TempleUniv https://t.co/szHyFETRWn
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    Thilo Kunkel, Ph.D. @ThiloKunkel

    For all athletes: Want to sell limited edition pictures to your fans? Check out this new feature on the @sprterapp ⬇️⬇️⬇️
    For all professors: Please share with your student-athletes so they can monetize their #NIL https://t.co/fS37BbV7mf
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    Thilo Kunkel, Ph.D. @ThiloKunkel

    Student athlete #NIL monetization➡️"U.S. Travel Brands Sign Elite College Athletes to Endorsement Deals". I had the opportunity to contribute to this insightful article by @rashaadjorden on the intersection of sport and tourism.
    https://t.co/FXEMr8AjhZ via @Skift
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